Preppy LLC opens a foreign market for your product and hands you a working channel: distributors, integrators, institutional buyers, a first paid step. When the engine needs an owner rather than a project, Mike Prepelitskiy takes the seat: fractional, interim, or on one scoped piece of consulting work.
Every engagement is scoped in writing before it starts, with a definition of done and a Friday report. The shape changes with the need. The discipline does not.
One market, one product. Preppy maps the buyers, opens the conversations in your name and runs them to a paid step: a pilot, a demo visit, a first order.
For a product that already sells at home and a market that is new to you.
Mike runs your commercial function on a fixed number of days a week: pipeline, partners and distributors, pricing and terms, the weekly number.
For companies that need the engine built and run before they can justify the full seat.
One scoped piece of work with a written deliverable: a market entry plan, channel and distributor design, pricing and commercial terms, a partner agreement, a deal to structure or a negotiation to run.
For a decision you need made once, properly.
VP International, Head of Commercial, GM of a region. When the engagement has proved the market and you want the person who opened it to run it.
The option is yours, and it is on the table from day one.
Commercial terms are agreed per engagement and live in the engagement letter, not on this page.
The market opening engagement has one shape, whether the product is a device, a machine or a system. You know what you are buying before you buy it, and you see the work every week.
What counts as done is written before any work starts: the territory, the buyers that matter, the number of qualified conversations, the paid step that closes the ninety days. The default is three qualified conversations in the territory plus one paid step or one demo visit booked.
Every distributor, integrator, project developer and institutional buyer that matters for your product in the territory, with the person inside each one and how they buy. Not a list from a database. A map Mike can call.
Opened in your name, as your international lead, in English, to buyers who have never heard of you. Every account Mike opens is registered with you in writing, so attribution is settled on the day and never argued later.
Qualified partners, agreed terms, a pilot, a demo visit or a first order in motion. Every Friday you get one page: what moved, what is stuck, what is next. There is no black box.
You decide whether Preppy runs the market, hands it over, or moves to the next one. If the definition of done is missed, either side walks.
Preppy does not take a market you are already working. If you have a partner there, a rep there or a pipeline there, that market stays yours. The engagement opens a market that is new to you. It never competes with your own effort.
Product companies with a product that already sells at home and a market they are visibly trying to enter. Companies whose bench is too thin to send someone abroad for a year, and whose next market is too important to leave to a trade show.
With the numbers he will stand behind on a call.
Healthtech SaaS platform with a 12 SKU connected device portfolio. The commercial organization built from zero: enterprise sales, channel, business development, market expansion, pricing and commercial terms.
Sole B2B distribution partner for YONEX in North America: pricing, commercial agreements and the channel from the ground up. Started a seed stage accelerator with partners.
Venture platform connecting immigrant founders in Israel with investors, corporates and public sector partners. National and municipal agreements, coinvestment frameworks, capital access for the portfolio.
Private seed stage investment fund, New York. Sourced and evaluated investments, managed LP and coinvestor relationships, supported portfolio companies on commercial scaling.
I build commercial engines. I learned the trade in a family distribution business, then built my own: OneTrak, from the first market to the eightieth, from zero to acquisition. The work is always the same. Find the market, build the channel, close the deals.
Preppy LLC is how I do that work for other people's products. I run every engagement and every client call myself. The person you speak to on day one is the person accountable on day ninety.
Born in Ukraine, raised in the United States, based in Israel. I hold both US and Israeli passports and I am in the room wherever the buyer is.
Thirty minutes. You bring the product and the market you are trying to enter. I tell you what I would do first, who I would call, and whether a ninety day engagement makes sense.
If you need the commercial function run rather than a market opened, say so. The same call works.
Preppy LLC